> ## Documentation Index
> Fetch the complete documentation index at: https://snapwidget.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# How do I convert a personal Instagram profile to a business profile?

> Switch your personal Instagram account to a business account in the Instagram app, and link it to a Facebook Page if you need to.

You can switch a personal Instagram account to a business account in the Instagram app. It is free.

> [!TIP]
>
> For SnapWidget, a creator account works as well as a business account. If you are a person and not a company, a [creator account](/docs/instagram/switch-to-a-creator-account) can be the better choice.

## Switch to a business account

**1. Go to your profile**

Open the Instagram app and tap your profile picture in the bottom right.

**2. Open Account type and tools**

Tap the menu icon (☰) in the top right to open **Settings and activity**. Then tap **Account type and tools**.

**3. Switch to a professional account**

Tap **Switch to professional account**. Choose the category that best describes what you do, then tap **Switch to professional account**.

**4. Choose Business**

Choose **Business**, then tap **Next**.

**5. Finish the setup**

Add your contact details, or tap **Don't use my contact info**. Instagram then asks if you want to connect a Facebook Page. Tap **Log in to Facebook** to connect one now, or tap **Skip**.

> [!WARNING]
>
> A business account is always public. If your account is private, it becomes public when you switch.

## Link a Facebook Page

You only need a Facebook Page if you want to use **Sign In With Facebook** in SnapWidget, for example for a [hashtag widget](/docs/instagram/hashtag-widget). To link a Page later:

1. On your Instagram profile, tap **Edit profile**.
2. Under **Public business information**, tap **Page**, then tap **Connect or create**.
3. Tap **Continue**, then tap **Log in to Facebook** and follow the steps.
4. Choose your Page and tap **Connect**. Or tap **Create a new Facebook Page**.

You need full control of the Facebook Page to link it. For more help, see Meta's guide to [connect a Facebook Page to your Instagram account](https://www.facebook.com/business/help/898752960195806).

## Connect your widget

After you switch, connect your account in SnapWidget. Open your widget from your [dashboard](https://snapwidget.com/dashboard), click **Reconnect** (or **Connect** on a new widget), then click **Sign In With Instagram** or **Sign In With Facebook**. Click **Update & Get Widget** to save. You do not need to change the code on your website.


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