On today’s episode of “unused concepts that are too pretty to live in the archives”
We ended up leaning into a different direction for this brand’s visual identity. One that stays true to the brand’s deeper mission and purpose, and commands the attention
unused concepts for Soft Life
dreaming of summer in the middle of november ft. a mood board for a rebrand in the works.
in the words of our client, “Siempre Verao” - Forever Summer ☀️
images sourced from Pinterest - all credit to original owners.
The “other” creative concept for a bold, dynamic, and chic AF marketing consultancy on the way.
The actual direction we’re moving forward with is IT. And she’s coming soon.
* None of the images used are claimed to be works or property of UZ. Full credi
